Media Literacy Advertising Business
Media Literacy Advertising Business
The deconstruction and analysis of advertisements in order to promote critical thinking.Broader commentary should go in Opposing Views: Critical Commentary.
Top: Society: Issues: Business: Advertising: Media Literacy
See Also:
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The Sweeps - Seasonal campaigns by TV network affiliates aimed at boosting ratings in order to maximize advertising revenue.
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Malt liquor marketing to Latinos - The malt-liquor industry, drunk on high-octane sales to the black hip-hop nation, has set its sights on the Latino youth market.
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Gandhi was No Pitchman - Why Apple chose the wrong icon to promote their product. Article from Salon.
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The contrition peddlers - When you're a big corporation and you step in racial doo-doo, you call Chisholm-Mingo -- your full-service agency for repentance, prevention and brand-burnishing. Salon article.
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