News and Media Marketing and Advertising

The Marketing and Advertising News and Media category covers news services, television or radio programs, newspapers, magazines, and e-zines which deal exclusively with marketing and/or advertising.

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• The Loyalty Guide - A research report on customer loyalty theory, principles, methods, strategies, best practices and case studies.
  
• PR News Online - PR and Marketing news and strategies.
  
• PROMO Magazine - Promo magazine online, full contents of Promo magazine plus online exclusives covering the promotions and promotional marketing industry.
  
• Advertising & Marketing Review - A trade magazine providing articles and access to statistical reports and publications from the Department of Commerce.
  
• DMNews.com - Provides news, feature articles, columns and special reports on direct marketing.
  
• Opt-in News - The opt-in industry trade publication. Magazine focuses on permission-based email marketing with in-depth articles, interviews, and news on retention, marketing, and content.
  
• Networking Times - A publication focused on network marketing and communication.
  
• Adweek Online - News and feature articles about the advertising and media industries.
  
• Journal of Empirical Generalisations in Marketing Science - JEMS is a specialist on-line marketing journal devoted to high quality research that develops empirical generalisations related to marketing, consumer behaviour, and strategy.
  
• Journal Of Vacation Marketing - Provides an international forum for applied research papers, case studies, briefings and reviews on latest techniques, thinking and practice in the marketing of hotels, travel, tourism attractions, conventions and destinations.
  
• Chief Marketer - Covers a broad array of marketing topics.
  
• Best Association - Information regarding association marketing and advertising presented in a question and answer format.
  
• Trendwatching - A monthly newsletter about world-wide consumer trends and related business opportunities.
  
• MarcommWise - Marketing articles, book reviews, glossary, ROI calculators and other related resources, with an emphasis on marketing communications.
  
• Strategy Magazine - A Canadian publication that looks at Canada's marketing successes and failures.
  
• Marketing North America - Resource directory for marketing professionals.
  
• The Hub Magazine - Roundtable discussions of marketing issues by industry leaders
  
• The Point of Purchase Suppliers Resource - A resource for the point of purchase, point of sale and retail display industry, covering companies within the United Kingdom.
  
• Marketing Mixers - Marketing portal featuring forum, supplier directory, job board, articles and industry news.
  
• TheMatureMarket .co.uk - Offers news and information on the mature market, including seniors and baby boomers.
  
• Give to Get Marketing - Small business marketers share articles, checklists, tips, case studies, tutorials, and a newsletter.
  
• Multi Channel Marketing - Articles on how to improve catalogue design, web site design, and better marketing strategies for companies in the retail, web and print channel of home shopping and mail order.
  
• Brand Republic - Advertising, Marketing, Media and PR News.
  
• Admotor.com – Internet Magazine on Marketing and Advertising - Features articles on public relations and management, technologies, scientific achievements, Internet marketing and e-commerce.
  
• Inside Branded Entertainment - Delivers news about branded entertainment. Updated throughout the day.
  
• The Future of Marketing - A video on the future of marketing plus articles covering various aspects of marketing.
  
• Marketing (Canada) - Offers a Canadian source of news and articles on marketing, advertising and media.
  
• PR Week Magazine - News and features about the public relations industry, with links to U.S., UK, Asian, and German editions.
  
• Target Marketing Magazine - Provides direct marketers, catalogers, corporations, small- and medium-size businesses and non-profit organizations with information on direct marketing.
  
• 'boards - A magazine about the business of commercial production.
  
• Sales and Marketing Management - Includes articles from the monthly print magazine of the same name, as well as other related resources.
  
• Market View - Cosmetics sales and market share data.
  
• Database Marketing - Covers in direct marketing and customer management, such as analysis techniques, outsourced services, database management and cleansing.
  
• Sign Update - Product news, sign news, company profiles, buyers guide and classified pages for the sign industry.
  
• Trade-Show-Advisor - Articles concerning the use of trade shows in marketing.
  
• Direct Marketing Publishers - Tips and books about finding and keeping business customers. Direct mail, telephone selling, database, Internet and direct marketing techniques and strategies.
  
• Inside Direct Mail - Publication for the direct mail industry.
  
• CAP Online - With in-depth features and columns, CAP looks at how design and style play a part in marketing and business today.
  
• DRTV Quarterly - News and information on the direct response TV advertising industry. Current and back issues available online.
  
• CampaignStreet.com - Weekly audio podcasts with the leaders in the online advertising and affiliate marketing space.
  
• DIRECT - Covers multiple aspects of direct marketing, including postal and regulatory issues, creative, lists, customer relationship management. Published by Primedia Business Magazines and Media.
  
• Utalkmarketing, a help and advice community site for the marketing and advertising industry. - Aggregates marketing news, case studies, ad campaigns, basic information, forums, and top marketing tips.
  
• Mad.co.uk - Marketing, media, new media, advertising and design jobs, news and information.
  
• Creative - Geared toward sales promotion and marketing executives who manage POP displays, trade show exhibit and sales promotion programs. Features advertiser and subscription information.
  
• Minding Your Own Brand - A monthly e-magazine dedicated to brand and organizational development.
  
• The Online Advertising Discussion List - Focuses on professional discussion of online advertising strategies, results, studies, tools, and media coverage.
  
• COLLOQUY Online - Provides information and analysis of frequency marketing programs and strategies from around the world.
  
• Branding-Advertising-Promotion.com - News and articles about branding, advertising and promotion.
  
• Quirk's Marketing Research Review - This online companion to the monthly print publication of the same name includes information and resources related to market research.
  
• Marketing Event - An exhibition and live event magazine in the United Kingdom. Includes news, interviews, features, jobs and directory.
  
• Key Findings - Quarterly e-zine provides information about consumer/business marketplace trends.
  
• B2B Marketing Magazine - Specialised business-to-business news, features, surveys, reports, guidelines and new industry innovations.
  
  

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