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Articles and interviews about Google.

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• Information Today: Google Buys Applied Semantics - Google announced that it has acquired Applied Semantics, a Santa Monica, California-based company known for its semantic text processing technology.
  
• A Search for Google’s Success Turns Up Two Words: Trust and Technology - Article that looks on the reasons behind Google success. [Free registration required.]
  
• Sites Blocked by China - Research article documenting specific web pages blocked in China.
  
• Ogling Google - "Jesus" is Bigger Than "The Beatles" - Explains how AdWords can be used to determine the popularity of given keywords From Pressflex.com.
  
• Daring Fireball: Writing for Google - Weblog entry. If you wish for something you write for web consumption to turn up in a Google search, here are some suggestions.
  
• Approved Sites may Profit from Blockage : Google's Loss Spells Gain for Web Firms in China - The blocking of Google means increased traffic for Chinese based sites.
  
• Google: Time Warner's AOL and Google to Expand Strategic Alliance - Press release announcing that Google is to invest $1 billion for a 5% stake in AOL.
  
• Who's Naughty, Who's Nice: Google Christmas 2003 - Barry Welford's summary of what happened in the Google Florida Update and the likely reasons. Includes a discussion of stemming and Applied Semantics.
  
• PCWorld.com: A Search Engine Worth Gambling On - "Developed by two Stanford Ph.D. candidates, Sergey Brin and Larry Page, Google is lightning-quick. And, while it's not completely on target, it's close."
  
• Searching leads back to Google - A Henry Norr article on current issues facing Google.
  
• E-Commerce Times: UK Shopping Guide Turns to Google - Andy Wang's article: "UK-based entertainment and shopping guide Virgin Net announced today that it has selected upstart search engine Google to provide search services for its Web site."
  
• USA Today: Google Hit With Patent Suit Over 'Paid Listings' - "Internet advertising company Overture Services said Friday it sued search-engine company Google, alleging that Google's system for featuring paid advertisements infringes an Overture patent".
  
• Science Friday: Google - Twenty-four minute NPR radio show segment interviewing Sergey Brin, cofounder of Google, and Rael Dornfest, coauthor of two new books about Google. [Realaudio]
  
• Can the Marcia Brady of Search Stay Sweet? - Article by Danny Sullivan on the growing dominance of Google and their ability to draw attention to themselves.
  
• BusinessWeek: Can Google's Prodigies Make a Search Tool Pay? - Neil Gross' article: "Sergey Brin and Larry Page insist that their math wizardry and magical search results can compete with the entertainment-heavy portals".
  
• Let's Get This Straight - Yes, There Is a Better Search Engine - Scott Rosenberg's article: "While the portal sites fiddle, Google catches fire." From Salon Magazine.
  
• BBC News: Google Hit By Link Bombers - "Popular search site Google is being exploited by some net users to mount protests and play jokes on their friends."
  
• Google's Florida Shake Up: A View from the Beginning - Jim Hedger of the Internet Search Engines Database presents a compilation of his reactions and conclusions over weeks following Google change of 16 November.
  
• NYTimes.com: Sites Become Dependent on Google - Many smaller merchants in specialized niches rely on their sites turning up in Google's free search results. [Requires free nytimes.com registration to view.]
  
• WorldNetDaily: Google bans Christian ad - Anti-homosexual remarks considered to be 'hate' content.
  
• San Francisco Chronicle - Google's ad rules - Details of Google's ad policy disclosed in internal documents obtained by The Chronicle.
  
• Wired News: A Catalog to Catalog All Catalogs - "Google's catalog search combs the pages of more than 600 current catalogs -- 1,500 including back issues -- to help both consumers and corporations find everything from apple butter to zipper doodles."
  
• USA Today: Thrill of Hunt Lures Google Competitors - Jefferson Graham's article: "Even as Google keeps growing, competitors are taking aim at the Internet's top search service."
  
• CNet: Google Protects Its Search Results - Gwendolyn Mariano's article: "Dimandja Emoungu got a surprise when he tried to search Google this month: Instead of a results list, he says, the company handed him a 'rude' note denying service."
  
• NetProfit: Google''s Florida Update: One Month Later - Gord Hotchkiss of Search Engine Positioning looks at Google's new algorithm and reactions to it. Includes the possible use of Applied Semantics.
  
• PCWorld.com: War, Music, Magic Sought in 2001 - "Inquiring minds searched the Internet on a virtual cornucopia of topics during 2001, stretching from war and terrorism to music, magic, and prophecy, according to a listing of top queries released by Google."
  
• OJR: Companies Subvert Search Results to Squelch Criticism - Companies are using Google-bombing, link farms and Web spam pages to place positive sites in the top search results with a goal of pushing the negative ones down.
  
• CNN.com: Going Ga-ga for Google - Liane Gouthro's article: "Fickle Web surfers often switch from one search engine to another as if they were brands of soap. But one that has drawn a loyal following is Google, a search engine launched last fall with a different twist."
  
• MSNBC: Can Google's Search Engine Find Profits? - "Google.com seems to have it all...But one thing Google doesn't seem to have -- or at least isn't answering questions about -- is a business plan."
  
• NYTimes.com: Postcards From Planet Google - Discusses how Google organizes and analyses the collective searches of people worldwide. [Requires free NYTimes.com registration to view.]
  
• Google is Three Times Bigger Than the Experts Think - Article from Pressflex.com: "OK, guys, listen closely: Google processes at least three quarters of all Internet searches".
  
• BBC: Google Data Request Fuels Fears - Net experts and civil libertarians fear US official requests for data could set a dangerous precedent.
  
• Localized Google Search Result Exclusions - Harvard Law School researchers document sites filtered by international versions of Google.
  
• Google Introduces New Features - Press release about new services personalized Web search and Web alerts. Also explains the changes to the Google design and new search features.
  
• Slashdot: Craig Silverstein Answers Your Google Questions - 11 questions answered covering technical, business model, and site ranking issues.
  
• Google Likes Directory Sites - Describes how Google can be used as a gateway to high-quality, subject-specific search directory sites.
  
• Pandia: PageRank For Sale - SearchKing has started selling text ads on its network of independent portals, with prices based on Google PageRank. Jono Craig asks Robert Massa of SearchKing if he really believes he can get away with it.
  
• Forbes.com: How Google Is That? - Om Malik's article: "The reason why all these Valley hotshots are going gaga over Google is because the company has a search technology that is far better than anything else out there."
  
• CNet: Google Ushers Web Surfers Into Its Labs - Paul Festa's article: "Popular search engine Google on Tuesday launched two sites for developing experimental search and browsing technologies."
  
• Salon: From Beta to Bona Fide - Janelle Brown's article: "Google, a favorite search engine of the plugged-in crowd, uses its $25 million in venture funding to launch a site almost unchanged from the "test" version."
  
• MediaGuardian.co.uk: How Google Got It So Right - David Teather's article: "The success of Google, the internet search engine, has come about through the old fashioned form of viral marketing: word of mouth."
  
• Wired 9.10: I'm Feeling Lucky - Chip Bayers' article: "Google's built a no-nonsense path to profitability by treating advertising just like search. The secret? Three words, ranked by relevance: Results. Results. Results."
  
• BBC News: China Blocking Google - Beijing bears down on Google, blocking access to the search engine.
  
• Wired News: Searching for The New York Times - One of America's newspapers barely gets a mention in Google. Here's an explanation and a suggested remedy.
  
• Google Tales: Peer-review Popularity vs. Dotcom Popularity - Eric Rumsey analyses Google's popularity.
  
• BusinessWeek Online : Google's Ads - and Minuses - Argues that restrictive and opaque policies regarding Google's Adwords program hurts Google's reputation.
  
• BBC Is Google Good for You? - The Google search engine has become the Coke of the web, argues technology analyst Bill Thompson.
  
• The Register: Google Labs Passes Borges Test - Andrew Orlowski's article: "Google has opened its kimono on some new labs work, soliciting feedback for four experimental features."
  
• SearchEngineWatch: Happy Birthday, Google! - Five years ago, Google founders Larry Page and Sergey Brin incorporated their fledgling startup, notes Chris Sherman.
  
• BBC News: Google Is 'Feeling Lucky' - "Seek and ye will find ... two entrepreneurial students with a $100k cheque in their pockets did just that, and founded the internet search engine Google. Peter Day, of BBC Radio 4's In Business programme, checks out a dot.com business that's far fro
  
• Linux Gazette: Sergey Brin - Transcript of an interview with Google's co-founder.
  
• BBC: Google Changes Anger Web Businesses - Tweaks to the way the world's biggest search engine works mean many companies no longer show up on rankings.
  
• The Search Engine Report: Google Goes Forward - "While I've considered Google a "major player" in the search space for some time, the deal with Netscape gives it a mass audience for the first time, along with its first business deal."
  
• BBC: Google Celebrates Fifth Birthday - The hugely popular search engine, Google, is turning five years old this weekend.
  
  

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